My mom has been baking and selling cakes for decades. She has run a very successful local business with a lot of good, loyal customers. Last year, she decided to start a website to see if she could expand her business. It took a little time, but she eventually started getting a few orders. She had restricted the delivery area to make sure the cakes stayed fresh. Then, her business was featured in a magazine and it took off. She started receiving orders from all over the country. We had to come up with a solution to keep the cakes fresh when shipping for more than a day. Fortunately, we were able to pack the cakes in dry ice. This stuff is like magic! It was able to keep the cakes cold and thus fresh when the cakes were shipping to long distances. By using this method, the business has increased ten-fold.